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Social CRM

Social CRM - the combination of web analytics, social media / conversational analytics and traditional CRM. Here is a draft Slide deck I have prepared on the subject - http://www.slideshare.net/martinwalsh/social-crm-definition-by-martin-walsh This is the next major integration point for digital marketing. Recent media focusing on this - http://www.techcrunch.com/2009/07/11/real-time-conversations-hasten-social-crm/ ...more »

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